This campaign was named "DEWmocracy," tying the words Dew and Democracy together as the campaign centered around the idea of Dew drinkers designing the next permanent flavor on the line. In November 2007, PepsiCo launched a new Mountain Dew marketing campaign. In New Zealand, its tagline is " DEW with a Charge of Wild Berry Flavour.", and in Honduras, its tagline is " DEW Cargado de Frambuesa.", which translates to " DEW Charged with Raspberry Flavor." History (2008) DEWmocracy I Main article: DEWmocracy I Its tagline is " DEW Charged with Raspberry Citrus Flavor and Ginseng with Other Natural Flavors" while its diet version's tagline was "Raspberry-Citrus Diet Dew with Natural and Artificial Flavors." I’m not sure what chemicals they put in it to pair well with the taco and I don’t think I care.Voltage is a Raspberry Citrus flavor of Mountain Dew and has a blue look, having a comparable tasting flavor and color to that of Blue Shock. Baja-Blast Zero paired perfectly with the Cheesy Gordita Crunch. Also, this may not be on their soda fountain forever so enjoy it while it’s here! I would recommend buying as much as you can because you will not be disappointed. A downside to note is that if you take very small sips, you can taste that “diet” flavor. The Taco Bell near me is about 20-minutes away and I have driven there multiple times just to get this soda. Even my friends that don’t like diet sodas, liked it. Therefore, I tried it a couple more times and convinced some friends to try it. I couldn’t tell that it was diet! I thought maybe I was just being biased because I had been hoping for this for a long time. I took the first sip expecting to have all of my hopes and dreams crushed BUT I was completely baffled when not only did it not crush my hopes and dreams, but it actually exceeded my expectations. I would like to clarify that it’s a 100% artificial lime pastry smell. (A Cheesy Gordita Crunch is probably the best thing on their menu and I highly recommend it if you go to Taco Bell.) Just like the original Baja-Blast, this one is also a sea foam green and smells like a lime pastry. I was lucky enough to get it when Taco Bell was having a Cheesy Gordita Crunch box deal. The downside to this is that it’s only sold at Taco Bell. Finally, I can have a diet Mountain Dew product that isn’t the original flavor. So when I found out that they had Mountain Dew Baja-Blast Zero, I was ecstatic. I’m usually limited to only drinking Diet Mountain Dew but let’s just say it’s not their best product. As a recovering fat kid, I cannot drink super sugary drinks all the time. Unfortunately, the issue with most Mountain Dew products is that they’re more sugar than water. That trend slowly turned into me trying any new soda that came out. Every few months, Mountain Dew would release a new flavor and I would always go try them. They’re actually the reason I started trying so many new sodas. I am a huge fan of Mountain Dew products. The Mountain Dew fandom website describes it as a “tropical-lime-flavor…which is chemically formulated to taste good with food.” It sounds a little more suspect than Taco Bell trying to pair the perfect flavored soda with their soft-shelled tacos, but I digress. I was curious as to what the actual flavor was, so of course I looked it up online and I was not disappointed with the answer. Now, if you’re lucky your local grocery store may carry Baja-Blast in a 12-pack! This unfortunately meant having to leave with an upset stomach due to having too many Chalupa Supremes. Up until last year the only way to get Baja-Blast was by going to Taco Bell. Ever since the Baja-Blast was introduced in the early 2000s, there has been a cult following behind it.
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